The scent of Savon and White Lily that many customers have been using for many years.
In April 2023, SHIRO has change some fragrance formulas and turned them into even more enjoyable fragrances*.
*The target ingredient is “Lilial”. The possibility of being an allergen was reported, and the usage limit of ingredient has been changed. However, SHIRO has never received any case reports of health damage caused by these ingredients in SHIRO products
new SAVON
Relive the excitement
of meeting Savon
for the first time
Fresh, uplifting citrus,
and the gentleness of soap,
have all been enhanced.
Fragrance Features
The new Savon range is finished with a similar composition as the former scent, therefore there is no significant difference.
We enhanced the citrus and fruity accords of the top notes to add more freshness.
Additionally, the base note is slightly less sweet, making it easier for people of all ages to use in any season.
new WHITE LILY
New me,
the person that I want to be.
White Lily
With a more enhanced floral feel.
Pick up a new scent and find a new you.
Fragrance Features
The new White Lily range is enhancing core features of the conventional scent, so there is no significant difference.
We strengthened the lily of the middle note and added a floral scent, such as magnolia, to create a rounder impression overall.
ITEM LIST
Savon and White Lily Product Lineup.
Along with the changes in the scents of Savon and White Lily, we have also improved the, texture and design of each product so that you can enjoy it more.
ITEM LIST
Savon and White Lily Product Lineup.
Along with the changes in the scents of Savon and White Lily, we have also improved the, texture and design of each product so that you can enjoy it more.
new SAVON
SAVON ROOM FRAGRANCE DIFFUSER LIQUID 22 (BOXLESS)
$72
SAVON EAU DE PARFUM 22 (BOXLESS)
$53
SAVON BODY COLOGNE 22 (BOXLESS)
$34
SAVON BODY MILK 22 (BOXLESS)
$48
【PREVIOUS CONTAINER】SAVON HAND SERUM 22 (BOXLESS)
$31
SAVON AROMA OIL 22 (BOXLESS)
$34
SAVON FABRIC SOFTENER 22 (BOXLESS)
$32
SAVON LAUNDRY DETERGENT 22 (BOXLESS)
$32
SAVON HAIR OIL 22 (BOXLESS)
$41
SAVON HAIR MIST 22 (BOXLESS)
$41
SAVON CLAY HAND SOAP 22 (BOXLESS)
$32
SAVON BODY OIL 22 (BOXLESS)
$49
SAVON BATH OIL 22 (BOXLESS)
$48
new WHITE LILY
WHITE LILY ROOM FRAGRANCE DIFFUSER LIQUID 22 (BOXLESS)
$72
WHITE LILY EAU DE PARFUM 22 (BOXLESS)
$53
WHITE LILY BODY COLOGNE 22 (BOXLESS)
$34
WHITE LILY BODY MILK 22 (BOXLESS)
$48
【PREVIOUS CONTAINER】WHITE LILY HAND SERUM 22 (BOXLESS)
$31
WHITE LILY AROMA OIL 22 (BOXLESS)
$34
WHITE LILY FABRIC SOFTENER 22 (BOXLESS)
$32
WHITE LILY LAUNDRY DETERGENT 22 (BOXLESS)
$32
WHITE LILY HAIR OIL 22 (BOXLESS)
$41
WHITE LILY HAIR MIST 22 (BOXLESS)
$41
WHITE LILY CLAY HAND SOAP 22 (BOXLESS)
$32
WHITE LILY BODY OIL 22 (BOXLESS)
$49
WHITE LILY BATH OIL 22 (BOXLESS)
$48
Product lineup with changed specifications
Hand Serum
Sake Kasu*1 has been replaced with Gagome Kombu (extract)*2 to enhance the texture and the fragrance.
Clay Hand Soap
Aloe vera leaf extract*3 has been replaced with Aloe vera juice*4 for a finer feel and texture.
Body Milk
Aloe vera leaf extract*3 has been removed, and shea butter (shea butter)*5 has been added. More enhanced fragrance.
Hair Mist
Added yuzu distilled water (yuzu peel water)*6 to improve the blend of moisturizing ingredients and the fragrance.
Body Oil
Improved fragrance. Only White Lily, linseed oil*7 is removed from the formula for a smoother feel and texture.
Body Cologne
Popolur fragrance item in Japan is finally available in US Online Store.
*1 *2 *3 *4 *5 *6 *7 Both are moisturizing ingredients